Industry News, Ink Manufacturers News, Printers News

Eastman Kodak, NY Label and Box Works to Provide Advanced Brand Protection Solutions

Developing invisible serialization and other overt, covert and ultra-covert features.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

The Eastman Kodak Company Brand Protection Solutions unit and New York Label & Box Works announced a partnership to provide advanced brand protection capabilities. The two companies can help brands combat counterfeiters and diverters with invisible serialization and other overt, covert and ultra-covert features that provide a layered set of protections.   The increase of global counterfeiting and product diversion has created a need for brand owners to increase the level of sophistication ...

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